The first cold wave of the second half of 2024 is sweeping across China.

According to China Weather network news, today (November 25), the cold wave weather will continue to move east and south to affect China, the cooling effect into the main period, most of the eastern and central temperatures will hit a new low in the second half of the year, including many places in the north of the temperature drop, and accompanied by wind weather, wind chill effect is obvious.

Today, the cold wave has moved southward, and the cooling effect has entered the main period. From November 25 to 28, temperatures in most parts of central and eastern China will drop by 6 to 10 degrees Celsius, including 12 to 14 degrees Celsius in northern North China, central Inner Mongolia and northeast China, and more than 16 degrees Celsius in local areas, the National Meteorological Center predicted. The National Meteorological Center continued to issue a yellow alert for the cold wave this morning.

Large-scale cooling has made cold protection and warmth the theme of the consumer market, and the attention of down jackets has gradually increased. According to VIpshop data, since late November, categories such as women's down jackets and children's thermal underwear have ranked among the top five sales of platform segments, and recent sales of children's down jackets and men's down jackets have also maintained continued growth.

According to industry insiders, as the cooling continues, the thermal consumption market will usher in a peak period, and thermal clothing, electrical appliances, etc., will become the focus of consumption in the near future.

Weather authorities forecast that the cold wave will continue until the 28th, and the north will usher in the strongest snowfall this winter. After the cooling, the minimum temperature of 0 ° C around 28 days is expected to cross the Yangtze River, Hefei, Wuhan and other cities the temperature will fall below freezing, Inner Mongolia, northern North China, Northeast China and other places the highest temperature will also be below freezing, the ground will be frozen. The public should continue to take precautions against the cold and keep warm.

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